- Honda Racing Corporation, from August 2025 to sell rare Formula 1 engines and parts.
- The legendary Ayton Senna’s 1990 championship winning RA100E V10 engine components can be used for collectors.
- The auction is the first step of HRC’s new souvenir business initiative.
Formula 1 size is not every day for someone to leave the garage floor and land in the living room. But for August 2025, Honda Racing Corporation (HRC) is exactly in mind. The company announced the plans to open a rare parts of the rare race, including the components that strengthened Ayrton Senna from the V10 engine in 1990 in 1990, and offers collectors and fans the chance to have authentic motor sports heritage parts.
Honda opens the motor sports safe for the first time and does it for purposes. The auction is part of a wider strategy to convert the racing heritage into experience by giving fans the real parts of F1 history.
A speed and innovation heritage
Honda’s Motorsport story stretches for seventy years starting from the 1950s. In the 1960s, the company sank his foot finger into Formula 1, paused in 1968, then joined the stage again in 1983. And they didn’t just appear when they returned – especially when they came to the building engines.
Thanks to a legendary partnership with McLaren, it was a golden period for Honda in the late 80s and early 90s F1. All of them went to the top in 1990 Ayton Senna And Gerhard Berger McLaren MP4/5B led to a victory supported by the RA100E V10 engine-a 3.5-liter masterpiece 710 horsepower and a lot of wins. Now, years later, that golden period is brought back to life – not on the race track, but under the auction.
From the race track to the auction block
The auction will be done at the following address Monterey Car Week 2025 And the collectors will offer a series of components from the RA100E engine that wins the championship. We are talking about eccentric miles, public caps, pistons and connection bars. Each episode will be carefully removed by the same engineers who build the engine in the first place at the HRC’s HRC’s Sakura City facility, and each piece will come in a special screen with an original certificate from HRC. Many people think that this is about making money in the old parts of the automotive history, but HRC’s president Koji Watanabe has made it clear that it is still about Honda’s race background and a permanent connection between the fans who live and breathe.
2025 auction is just starting. HRC has larger plans in the auctional works of a wider race artifacts, including signed gear, limited number of collections and rare parts from other rare parts. Indycar And Motogp.
This auction can be easily defined as a change when the Motorsport Heritage is shared, because Honda literally delivers keys to fans, rather than keeping locked behind the factory gates such as history norm.
