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Donatella Versace challenged expectations to be its own fashion icon | Versace

WHenatella Versace took over the Versace House after the murder of his brother Gianni, most observer assumed that his reign would be nothing but a postscript. The worst hidden secret of the fashion industry, a small sister, a bottle yellow sister, without an official training and drug addiction, was seen as an emotional appointment by a shell -shocking family.

He proved that everyone was wrong. Versace is now defined by Gianni by Donatella. One of the most successful female designers in modern fashion history, 27 years later, descends from designing as a icon on its own. For 20 years, Sumpay made Versace a global home name worth $ 2 billion (£ 1.6 billion) when it was sold to Capri Holdings six and a half years ago.

Gianni and Donatella Versace in 1998. Photo: Paul Schmulbach/Shutterstock

Versace found his voice as a designer and a champion of LGBTQ+ rights. After saying in a speech in 2023, he was praised for taking an attitude towards Italy’s anti -gay policies: “Our government is trying to get the rights of people to live as they wish.”

With the timeless death of Gianni Versace, he seemed to have been referred to fashion historical books. However, his ability and determination helped the brand to develop as a life force with the power to identify trends, and was strong and desirable to a generation consumer who just recognized him as a designer. Gianni recognized his instincts and defended the security pin as a defendant-versace motif, an idea he brought to his workshop, and gave a self-confidence with the codes of the house.

With an appetite for pop culture, most of Versace’s descriptive moments were below Jennifer Lopez in 2019, from a forest -green dress cut into a belly in 2023 to a collection designed with prayer lip. It was an practical asset in the design studio. Emmanuel Gintzburger, General Manager of the brand, said, “Versace is because it is because of Donatella Versace today.

In particular, gentle and generous, funny and recognizing himself. When a journalist asked how old Jack Russell, whom he admired during an interview in 2016, said, “Audrey is eight years old – but can you write six?” He replied. Caricature Image – Shellacked Walnut Leather, Platinum Hair, Petite Frame Virgo Heels – Believe in an unusual ego lack of a star designer.

He has always seen himself as the queen of Versace, with the responsibility of keeping his brother’s soul alive. Dario Vitale, a respected designer and image manufacturer, who plays an important role in the success of Miu Miu, one of the hottest brands in the world, to Dario Vitale, shows his desire to defend Versace. “I am excited to see Versace with new eyes,” he said.

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In 2017, Donatella Versace announced that George Michael’s idea of ​​re -creating the Freedom Music video on the 1991 Versace podium. Photo: Paul Massey/Rex/Shutterstock

Donatella will remain as a Versace figure as a brand ambassador. In the eye -catching circle, severe loyalty inspires and will continue to take advantage of the list A list in Speed ​​Dial. In 2017, when Cindy Crawford, Naomi Campbell, Christy Turlington and Claudia Schiffer re -joined on his track, he explained that in 1991, the super models were synchronized at the Versace show, the moment he revived George Michael’s Song to his brother. “The combination of fashion and personality was magic,” he remembered. Very Donatella type is a magic.

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